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Blogging 101 for Authors

Blogging 101 for Authors

January 17, 2018  •  Aerio Staff

Whether you're writing fiction or nonfiction, it's a good idea to incorporate an author blog into your regular writing routine, as well as your sales and marketing plan. In fact, the best time to start your blog is before you finish your book...

Read MoreHow to Build Your Author Platform in a Digital World

How to Build Your Author Platform in a Digital World

May 16, 2018  •  Aerio Staff

In today's digital age, having a discoverable presence online is more important than ever, especially for authors. Your online presence can help build your author platform as you seek to identify your book's audience, engage existing readers, reach new readers, and mobilize your super fans...

Read MoreWhy You Need a Blog and Website to Sell Books

Why You Need a Blog and Website to Sell Books

April 26, 2017  •  Aerio Staff

A lot of life takes place online. We are connected more than ever. In few places is that more evident than the wide world of retail. A few stats we garnered from a survey done by comScore and data we found at BigCommerce.com, you may find interesting: 51% of Americans...

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