Blogs About Endorsements & Media Kits

Improve Your Book Marketing Strategy with Endorsements

Improve Your Book Marketing Strategy with Endorsements

June 28, 2017  •  Aerio Staff

'Your favorite movie star/athlete/artists liked this book and so will you.' That’s an endorsement. We see it all the time in marketing and advertising. Why? Because it works. Endorsements are an essential part of a strong book marketing strategy and can go a long way in helping you sell more books...

Read MoreUpgrade Your Marketing with Media Kits and Virtual Assistants

Upgrade Your Marketing with Media Kits and Virtual Assistants

July 26, 2017  •  Aerio Staff

Virtual assistants? Media kits? Yes, it all sounds quite technical. Maybe something you would read in a sci-fi novel or a tech magazine. Fear not. These terms represent a few simple ideas that can help focus less energy on book marketing and more time on doing what you do best, creating and cultivating excellent content...

Read More