Trade Shows & Conferences

Author Signings at Live Events Can Help You Sell More Books

Author Signings at Live Events Can Help You Sell More Books

July 18, 2018
Aerio Staff

Live events are excellent opportunities for you to get out there and promote your books. Live author events give readers more background on both author and book, help create buzz, and help you sell more books...

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Cause Marketing: How to Support Charities with Books Sales

Cause Marketing: How to Support Charities with Books Sales

June 13, 2018
Aerio Staff

Using the proceeds from books sales to support a cause or charity is a great way for authors and publishers to give back to their communities and the world at large, while also increasing their visibility and discoverability...

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Tips on Real-Time Event Digital Marketing

Tips on Real-Time Event Digital Marketing

March 28, 2018
Aerio Staff

Events help you capitalize on an already engaged audience and gain increased exposure. Whether you're an attendee, manning a conference booth or hosting your own promotional event, today's technology offers some cool ways to promote your brand and position yourself as a thought leader...

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5 Steps to Sell Books at Trade Shows & Conferences

5 Steps to Sell Books at Trade Shows & Conferences

September 27, 2017
Aerio Staff

Talk about a captured audience—trade shows and conferences offer publishers and authors tons of opportunities to sell and market their books. Why are these events so valuable? They offer exposure. And exposure can help you sell more books...

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